Amanda Dwelley is a data-loving multi-disciplinary researcher, always looking for ways to combine existing data with innovative approaches to generate customer insights and estimate program impacts. She excels at finding insights in existing data sources, which can be used for micro-targeting, segmentation, and to inform program design. She has led numerous impact analyses of behavioral, community-based and resource-based energy efficiency programs, including billing analysis and demand response impact analysis. She also manages many customer insights research projects at ILLUME, including a recent Customer Journey Mapping engagement aimed at understanding and documenting key satisfaction drivers and pain points across a residential energy efficiency portfolio.
Amanda is located in Camden, Maine