Customer/User Experience Research
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Articles
Supporting Income-Eligible Customers in a “Perfect Storm” of Constraints
Articles
Meeting the Moment We’re In Across the country, utilities are navigating a convergence of pressures—rising temperatures, escalating energy costs, shrinking federal…
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Presentations
Building Trust and Demonstrating Value
Presentations
In this presentation, ILLUME Executive Vice President Jes Rivas will be speaking about Building Trust and Demonstrating Value.
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Articles
Rethinking Energy Efficiency Programs for Cooking Electrification
Articles
ILLUME’s recent participation at the 2023 Behavior, Energy, and Climate Change (BECC) conference showcased Director Dr. Liz Kelley’s presentation on induction…
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Case Studies
Heat Pump and Integrated Controls Performance Review
Case Studies
Heat pumps are on the rise in the Northeast, with Massachusetts offering incentives for electrifying home heating and reducing reliance on…
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Presentations
Under Control: Integrated Controls to Manage Heat Pumps
Presentations
This presentation, presented at BECC 2023, will focus on the role of integrated controls in enabling residential customers to adopt heat…
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Magazine Articles
There Are Jobs To Be Done: How Journey Mapping Can Move Us Past Experiences To Opportunity
Magazine Articles
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Magazine Articles
Unpacking the Utility’s Value in a Time of Climate Shocks
Magazine Articles
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Magazine Articles
Hunker Down a Tweet Storm is Coming
Magazine Articles
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Magazine Articles
Setting the Table for Change
Magazine Articles
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Articles
Georgia Power is Leading by Their Customers’ Example
Articles
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Case Studies
Connecting with Communities
Case Studies
Expanding engagement to create more inclusive programs. With a novel and engaging research approach, ILLUME identified strategies for an electric utility…
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White Papers
Addressing Multifamily Hesitance to Participation in Energy Efficiency Programs
White Papers
This paper will build from the research and experience in three northeastern states to identify barriers to participation related to housing…
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Podcasts
Power Sharing to Empower Customer Participation
Podcasts
In this podcast, ILLUME Senior Consultant, Riana Johnson has a conversation with sociologist Dr. Erin Heinz about her research on urban…
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Articles
Time Well Spent: Empowering Contractors As Trusted Messengers Of Innovation
Articles
At ILLUME, we are researchers and experts on how to save energy through programs. We are also homeowners and utility customers,…
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Case Studies
Value, Cost, and Price In A Time of Climate Shocks
Case Studies
Extreme weather events nearly always result in the same outcome: power failures. When this happens, utilities can activate incident command protocols…
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Magazine Articles
All Hands Design: Participation and Democracy as Innovation
Magazine Articles
Participatory design can help utilities gather input from a wide range of stakeholders before offerings hit the market. Here’s a step-by-step…
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Articles
Keeping Smart Thermostat Customers Engaged
Articles
From the Pacific Northwest to the Southwest, June was a harbinger of climate extremes. In Texas, last month proved challenging for…
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Articles
Heat Pump Water Heaters Could Make A Comeback
Articles
The COVID-19 pandemic lockdowns and the subsequent shift to working from home may forever change how we use electricity. During the…
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Case Studies
Hidden in the Basement: Learnings From A Demand Response Study
Case Studies
In a crowded market of new and more efficient appliances, can heat pump water heaters deliver deeper savings and expanded opportunities…
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Articles
Integrated Market Research Unlocks the New Tech Win-Win
Articles
How can utilities capitalize on their natural edge as a known and trusted energy provider? Learn how ILLUME used an integrated…
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Case Studies
Are EV-Supporting Programs Revving the Market?
Case Studies
ILLUME led research to evaluate and understand the market impact of National Grid’s EV charging incentive program in 2020.
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Podcasts
The Hidden Cost of Free
Podcasts
Anne Dougherty talks with ILLUME’s Dr. Alex Dunn and Erin Allingham about the intersection of cognitive psychology and behavioral economics, two…
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Case Studies
Residential Nonparticipant Market Characterization and Barriers Study
Case Studies
ILLUME conducted primary research for the Massachusetts Program Administrators and EEAC to characterize Mass Save residential nonparticipants, investigate barriers to participation,…
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Presentations
Multicultural Small Business Owner Research
Presentations
ILLUME conducted small and mid-sized business (SMB) multicultural research for Georgia Power (process, market effects) to explore barriers to program participation…