Market Characterization
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Case Studies
Addressing Challenges in Heat Pump Water Heater Adoption
Case Studies
ILLUME conducted an ethnographic research study to explore the magnitude of installation challenges for heat pump water heaters (HPWHs) in cold-climate…
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Case Studies
Eliminating Energy Program Participation Barriers
Case Studies
An ILLUME study reveals that homeowners are nearly 20% more likely than renters to be aware of their utility’s energy efficiency…
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Case Studies
Residential Nonparticipant Market Characterization and Barriers Study
Case Studies
ILLUME conducted primary research for the Massachusetts Program Administrators and EEAC to characterize Mass Save residential nonparticipants, investigate barriers to participation,…
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Case Studies
Non-English Speaker Benchmarking and Customer Journey
Case Studies
ILLUME conducted a benchmarking study and interviews for the Program Administrators to understand best practices for non-English outreach and to understand…
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Reports
Natural Gas Water Heating and HVAC Installer Research Report
Reports
In their NEEA report, Alex Dunn, Liz Kelley, Shannon Kahl, Amanda Maass, and Andrew Mielcarek share their observations about the supply…
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Case Studies
Language Needs Assessment
Case Studies
ILLUME assessed language barriers, communication preferences and needs, and expectations around language services of Korean and Vietnamese communities in the Atlanta…
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Case Studies
Statewide Commercial Behavior Segmentation and Potential Study
Case Studies
ILLUME conducted a statewide Commercial Behavior Segmentation and Potential Study to measure the technical and human potential of energy-saving behavior changes…