ILLUME Advising

  • Thermostat Increases
    Orchestrated Energy Reduced AC Run Times Daily and During Demand Response Events

    Case Studies

    ILLUME assisted in the experimental design and impact analysis of thermostat data for participants in four utility territories to understand how…

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  • 83 Percent On English
    Diverse Communications for Diverse Customers

    Presentations

    In their 2018 EEI workshop, Anne Dougherty and Allison T. Musvosvi share findings from our research on how concepts of energy,…

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  • Couple Laughing
    Massachusetts Residential and Commercial Awareness

    Case Studies

    ILLUME conducted a statewide marketing survey of residential and commercial customers for the Program Administrators (process, market effects) to assess the…

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  • Bulb Over City
    Home Energy Report Savings Literature Review

    Reports

    Our team conducted a thorough review of research addressing the research question: What happens to energy savings when HER recipients no…

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  • needs assessment graphic
    Language Needs Assessment

    Case Studies

    ILLUME assessed language barriers, communication preferences and needs, and expectations around language services of Korean and Vietnamese communities in the Atlanta…

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  • Glass Skyscraper Bw 2
    ENERGY STAR® Retail Products Platform

    Reports

    In their report for SEE Action, Sara Conzemius and Alex Dunn provide guidance that can be used for estimating energy savings…

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  • Food Business Color
    Small Business And Behavioral Energy Efficiency

    Archived Insights

    In her BECC 2017 presentation, Eileen Hannigan share an overview of her statewide potential study of the behavioral savings potential—and tactics…

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  • Screenshot 2025 04 08 150520
    Clearing Up the Unclear Savings of Advanced Thermostats in Illinois

    Archived Insights

    In this presentation, Pace Goodman shares how he got agreement on smart thermostat evaluation methods across more than 15 stakeholder groups…

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  • Water In Hand
    Commercial Behavioral Program Evaluability Assessment

    Archived Insights

    ILLUME conducted this evaluability assessment for a utility client’s Commercial Behavioral Program (CBP) to ensure it was on track to collect…

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  • Sparkly Dots 4 3
    The Devil’s in the Details

    Reports

    Why do savings estimates change from one analysis to the next, even when evaluation methods are consistent?

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  • Local Business Color
    Finding Big Potential in Small Businesses

    White Papers

    Eileen Hannigan’s white paper shares how small businesses, which may have limited capital for large investments, are good candidates for low-cost…

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  • Sign Posts
    Statewide Commercial Behavior Segmentation and Potential Study

    Case Studies

    ILLUME conducted a statewide Commercial Behavior Segmentation and Potential Study to measure the technical and human potential of energy-saving behavior changes…

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  • Neea.logo
    Natural Gas Segmentation Study

    Archived Insights

    Anne Dougherty, Amanda Dwelley, and Shannon Kahl studied the attitudes and behaviors of natural gas consumers in the Pacific Northwest. They…

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  • Bw Lava Lamp
    Existing Homes Process Evaluation

    Archived Insights

    Energy Trust of Oregon contracted with ILLUME Advising, LLC to provide a process evaluation of their Existing Homes program. Anne Dougherty…

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  • Illume 4 Keys
    Wanna, Hafta, Track, Win – Can An App Change Your Behavior?

    Archived Insights

    Through a combination of secondary and primary research on apps designed to support behavior modification, we found there are four keys…

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  • Her.program
    Energy Usage Tracking: What We Can Learn From a Fitbit?

    Archived Insights

    Should utility interactions and payment plans be more like banking or more like phone service? I recently heard a speaker discuss…

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  • Illume Sunset 4 3
    One Year Of Yoga

    Archived Insights

    About a year ago, I decided to try doing yoga every day for a year. I think this was prompted by…

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  • Detriot
    Detroit

    Archived Insights

    I grew up in a small industrial town in the heart of the Rust Belt. Home of cereal giants Kellogg and…

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  • Anne and sara
    Strengths-Based Culture: Setting Each Other Up For Success

    Archived Insights

    Several years ago, I  attended a global leadership summit that was pivotal for my career. One significant moment for me was listening to…

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  • Img
    If Your Computer Dripped, Would You Turn it Off?

    Archived Insights

    Every year, the ILLUME team looks forward to the Behavior, Energy & Climate Change Conference (BECC).  This conference brings together so…

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  • Engineer On Pole
    A Smile Is A Beautiful Thing

    Archived Insights

    Seven out of 1,000 children in India are born with cleft lip and palate. Without surgery, this condition can lead to…

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  • Customer Journey
    Mapping The Customer Journey

    Archived Insights

    In her 2016 BECC presentation, Amanda Dwelley discusses our work journey mapping 11 of Consumers Energy’s residential programs. By identifying and…

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  • Yellow And White Grid
    Everything You Need To Know About Excellent Writing As Taught By Matryoshka Dolls

    Archived Insights

    As part of our third-year ILLUME retreat, I led a session on storytelling and writing. We know that our clients want…

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  • Illume retreat
    It Wasn’t A “Retreat” So Much As An Advance

    Archived Insights

    ILLUME recently held our three-year retreat in Wisconsin. As an owner, it was incredibly humbling to be surrounded by such amazing…

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